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Seller Success Story: Okay, Let's do that

Charles Cherney

Passionate about teaching after graduating from Harvard, I ultimately found myself drawn into the world of real estate in Cambridge and Somerville...

Passionate about teaching after graduating from Harvard, I ultimately found myself drawn into the world of real estate in Cambridge and Somerville...

Jun 29 2 minutes read

John and Michelle owner-occupy a condo in West Cambridge with their toddler.  Looking to move to Louisville, Kentucky.

In September, an offer they make on a single family outside Louisville is accepted.

"Charles," says John, "Michelle and I would like you to list our Cambridge condo for sale before we move out. What do you suggest?"

I tell them to lighten the load to allow the residence to show to best advantage 

"Okay, let's do that."

And we do. Property looks good. Professional photos. 3-D tour. Open houses. Showings by appointment. But no offers.

Now it's mid October. Market beginning to slow down for the off-season winter months ahead. I tell them to take the property off the market and re-list in the new year.

"Okay, let's do that."

I check in on their now vacant Cambridge condo each week over the winter. When the heating system shuts down, I help with getting a plumber in for repairs. Fixed.

Early in the new year, I suggest we list the property at a slightly higher price as a Coming Soon listing and begin to show by appointment.

"Okay, let's do that."

A few showings by appointment. One offer. Not high enough. Onwards.

After a few weeks back on the market in MLS and still searching for our buyer, I suggest to John and Michelle that we stage the residence.

"Okay, let's do that."

48 hours after staging the home, two offers come in, including one for over asking. I suggest we accept it.

"Okay, let's do that."

Doing and doing and doing and doing. Whatever it takes to get it done.









 

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